Blog


Official documentation, video tutorials and FAQ

3 DEADLY mistakes + 3 proven hacks for collecting email subscriber list

3 DEADLY mistakes + 3 proven hacks for collecting email subscriber list

In this article, we will skip things like “what is the email subscriber list” and “why do you need it”. We don't see the point of wasting your time on…

Anton ShabatovNovember 14, 2019
How to Find a Real Person Behind the Email Address

How to Find a Real Person Behind the Email Address

Know nothing about the person except the name? No problem, it's enough! Read our guide and find people's contacts easily. Today, in times of widespread spam…

Anton ShabatovNovember 1, 2019
6 Ways to Improve the Effectiveness of Your Email Marketing

6 Ways to Improve the Effectiveness of Your Email Marketing

Email may have started out as a platform for either personal/social or business reasons like sending birthday greetings, check-up messages, application letters,…

Anton ShabatovOctober 1, 2019
How to create emotional content and make your audience feel something

How to create emotional content and make your audience feel something

Have you ever been on the verge of a breakdown while writing an article? Some writers regularly experience such a pleasure. That's why I want to pretend I'm Julius…

Anton ShabatovSeptember 25, 2019
Turning Enemies Into Friends by Marketing Automation

Turning Enemies Into Friends by Marketing Automation

In the B2B market, the cycle deal can last for months or even years. Therefore, each client is weight in gold, and competitors never sleep. In this case, emotions…

Anton ShabatovSeptember 1, 2019
Segmentation in Email Marketing: Best Practices and Creative Ideas

Segmentation in Email Marketing: Best Practices and Creative Ideas

Have you ever faced the cases when you seemingly do everything right, but still you have low open and high unsubscribe rates? But do you apply email segmentation…

Anton ShabatovNovember 29, 2018
Abandoned Cart Emails: 10 Best Practices with Examples

Abandoned Cart Emails: 10 Best Practices with Examples

Mobile shopping is convenient but still a bit trouble-making tool. For buyers, it can have some difficult requirements or technical issues that can prevent completing…

Anton ShabatovNovember 15, 2018
How to Make a Good Average Unsubscribe Rate?

How to Make a Good Average Unsubscribe Rate?

The reality of email marketing includes the fact that people can opt out of your email. And this is not an extraordinary situation but a norm. We cannot provide…

Anton ShabatovNovember 1, 2018
Emoji for Email Marketing: Yes or No? 10 Rules to Use Emoji Symbols

Emoji for Email Marketing: Yes or No? 10 Rules to Use Emoji Symbols

Fun fact: in 2015 Oxford Dictionaries awarded emoji as a “Word of the Year”. This is a huge breakthrough for symbols and significant case to speak of. In online…

Anton ShabatovNovember 1, 2018
What to Write in Email Sending Resume? Samples and Templates

What to Write in Email Sending Resume? Samples and Templates

With a wide range of job services, employers and potential employees have got used to sending their CVs via special sites and apps. However, there are still…

Anton ShabatovOctober 22, 2018
What is Advertising RFP? The Purpose and Criteria

What is Advertising RFP? The Purpose and Criteria

When companies look for an advertising agency, they announce advertising RFP, also known as a request for proposal. This means you provide a formal invitation for…

Anton ShabatovOctober 8, 2018
7 Ways to Apologize in Business Email: How to Say Sorry to a Customer?

7 Ways to Apologize in Business Email: How to Say Sorry to a Customer?

Why is it important to learn how to apologize professionally in an email? The main reason is that this is the most frequently used mean of communication, so…

Anton ShabatovSeptember 5, 2018
TOP-20 of Best Mass Email Services: Leaders of Bulk Emailing in 2018

TOP-20 of Best Mass Email Services: Leaders of Bulk Emailing in 2018

In the industry where communicating with your customers has a primary importance, the main task of marketers is to find the right means of reaching your target…

Anton ShabatovSeptember 3, 2018
10 Handy Practices to Boost Email Deliverability

10 Handy Practices to Boost Email Deliverability

Discussing many aspects of email marketing we claim each of them to be one of the crucial things. But the truth is that there are no less important elements. If…

Anton ShabatovJuly 30, 2018
18 Email Marketing Tools Must Have in 2018

18 Email Marketing Tools Must Have in 2018

Are you working in the online marketing industry and want to keep moving to success in 2018 and forth? Then you have to keep up with new or provenemail marketing…

Anton ShabatovJuly 20, 2018
How to Clean Email List? 7 Affordable Cleaning Services

How to Clean Email List? 7 Affordable Cleaning Services

If you work in the online marketing field, you must understand that serious attention is paid to the email list cleaning. This procedure has a direct effect…

Anton ShabatovJuly 10, 2018
10 Reasons for Change Buying Email Lists to Real Working Email Marketing

10 Reasons for Change Buying Email Lists to Real Working Email Marketing

While working on email marketing, you may consider the fast methods of growing your audience. It is understandable as not every business have time and patience…

Anton ShabatovJune 20, 2018
Best Practices of Email Call-To-Action: Dos & Don'ts

Best Practices of Email Call-To-Action: Dos & Don'ts

Being the part of successful email marketing, call to action needs to be discussed as well. As it is obvious from the name of this element, this is where you…

Anton ShabatovMay 24, 2018
What is Double Opt In and How to Use It in Email Marketing?

What is Double Opt In and How to Use It in Email Marketing?

Why there are so many talks about the double opt-in? What is the difference of it comparing with single opting in? And why you need to use this in your email…

Anton ShabatovMay 22, 2018
118 Spam Words that Will Make Your Email Marketing Campaign Fail

118 Spam Words that Will Make Your Email Marketing Campaign Fail

In order to improve user experience, email services provide special algorithms in order to protect people from receiving the unwelcomed mail – spam. Those…

Anton ShabatovMay 7, 2018
TOP 10 Free Services with Amazing Responsive HTML Email Templates

TOP 10 Free Services with Amazing Responsive HTML Email Templates

As far as the email marketing becomes more sophisticated, you need to use some available tools to save time on developing some typical letters and work more…

Anton ShabatovMay 4, 2018
7 Best Email Blasting Services (In Case You Call It an Email Blast)

7 Best Email Blasting Services (In Case You Call It an Email Blast)

While the term email blasting is being modified, still it is a common practice to send the same letter to a group of recipients. However, now it is more about…

Anton ShabatovApril 27, 2018
10 Best Fonts to Use for Business Emails

10 Best Fonts to Use for Business Emails

When it comes to email marketing, it is impossible to ignore the visual aspect of your message. Of course, it would be perfect people make decisions based on…

Anton ShabatovApril 25, 2018
Why Are Emails Going to Spam? The Reasons and Ways to Escape Spam Filters

Why Are Emails Going to Spam? The Reasons and Ways to Escape Spam Filters

If you are a hardworking email marketer, you put a lot of efforts to create a perfect (according to your goals and views) campaign. But even the experts face difficulties…

Anton ShabatovApril 16, 2018