Email Verification


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Segmentation in Email Marketing: Best Practices and Creative Ideas

Segmentation in Email Marketing: Best Practices and Creative Ideas

Have you ever faced the cases when you seemingly do everything right, but still you have low open and high unsubscribe rates? But do you apply email segmentation…

Anton ShabatovNovember 29, 2018
Abandoned Cart Emails: 10 Best Practices with Examples

Abandoned Cart Emails: 10 Best Practices with Examples

Mobile shopping is convenient but still a bit trouble-making tool. For buyers, it can have some difficult requirements or technical issues can prevent completing…

Anton ShabatovNovember 15, 2018
How to Make a Good Average Unsubscribe Rate?

How to Make a Good Average Unsubscribe Rate?

The reality of email marketing includes the fact that people can opt out of your email. And this is not an extraordinary situation but a norm. We cannot provide…

Anton ShabatovNovember 1, 2018
Emoji for Email Marketing: Yes or No? 10 Rules to Use Emoji Symbols

Emoji for Email Marketing: Yes or No? 10 Rules to Use Emoji Symbols

Fun fact: in 2015 Oxford Dictionaries awarded emoji as a “Word of the Year”. This is a huge breakthrough for symbols and significant case to speak of. In online…

Anton ShabatovNovember 1, 2018
Improve Inbox Placement and Email Deliverability: Spam

Improve Inbox Placement and Email Deliverability: Spam

Did you ever think how a few simple actions can really protect you from being sent to spam? Well, actually all previously mentioned tips also are important in reaching…

Anton ShabatovMarch 20, 2018
Improve Inbox Placement and Email Deliverability: Technical Aspects (Part 2)

Improve Inbox Placement and Email Deliverability: Technical Aspects (Part 2)

The previous article has opened the topic on how you can improve your marketing campaign by covering important aspects of inbox placement and email deliverability.…

Anton ShabatovMarch 14, 2018
Improve Inbox Placement and Email Deliverability: Technical Aspects (Part 1)

Improve Inbox Placement and Email Deliverability: Technical Aspects (Part 1)

Email marketing has one main task – to ensure your audience receives your message. It can be a real challenge to reach your potential customer and if you also…

Anton ShabatovFebruary 6, 2018
How and Why to Reactivate an Old Subscriber Base

How and Why to Reactivate an Old Subscriber Base

Over time, the “dead souls” (subscribers who do not react to emails) emerge even in the cleanest of bases. They spoil the general statistics and trustworthiness…

Anton ShabatovJanuary 31, 2018
Email Validation: Why and How to Do It

Email Validation: Why and How to Do It

We talk about email validation, the reasons why it is required and how it works, and we talk about how to check the presence of the domain and IP in the spam lists…

Anton ShabatovJanuary 17, 2018