How to pick locks with Proofy + Mailchimp?
Hi guys! I am glad to see you and thank you for reading our articles. We put our heart and soul into each of them as a team, and we really hope they help you earn…
How to achieve 95 + % open rates in Holidays 2019-2020
Writing this material I’ve found a whole bunch of articles telling that people usually read more newsletters during holidays, click more on the links and all the…
Personalization 2.0 in 2020 — How to gain up to 100% deliverability?
The development of technologies keeps growing, and companies become more innovative in attraction customers. Now they choose multiple channels and new trends to…
How Does Your Dream Email List Look Like in 2020?
Any company planning to build a successful business sooner or later will have to properly craft the email list (and the entire customer base in general, but more…
How to mine gold with Proofy? Close.com use case
Do you know the close.com cloud service? It’s not that popular as Hubspot CRM (which we already have in our integration capabilities), yet it has its own pros…
6 Ways to Improve the Effectiveness of Your Email Marketing
Email may have started out as a platform for either personal/social or business reasons like sending birthday greetings, check-up messages, application letters,…
How to create emotional content and make your audience feel something
Have you ever been on the verge of a breakdown while writing an article? Some writers regularly experience such a pleasure. That’s why I want to pretend I’m…
Segmentation in Email Marketing: Best Strategies and Creative Ideas
Have you ever faced the cases when you seemingly do everything right, but still you have low open and high unsubscribe rates? But do you apply email segmentation…
What is Double Opt In and How to Use It in Email Marketing?
Why there are so many talks about the double-opt-in? What is the difference of it comparing with single opting in? And why you need to use this in your email marketing?…
7 Best Email Blast Services and Tools
While the term email blasting is being modified(we mean email blasting tools), still it is a common practice to send the same letter to a group of recipients. However,…
Why Are Emails Going to Spam? The Reasons and Ways to Escape Spam Filters
If you are a hardworking email marketer, you put a lot of efforts to create a perfect (according to your goals and views) campaign. But even the experts face difficulties…
When is the Right Time to Send Marketing Emails?
The mystery of the best time to send email keeps stealing the attention of the email marketers. However, it can be called soled with some minor clauses. All you…
How to send a follow up email after interview with No Response? Manual with the Samples
The following situation will sound familiar to most of you. Every time after the interview you are eager to get the reply from your prospective employer or potential…
Improve Inbox Placement and Email Deliverability: Technical Aspects (Part 2)
The previous article has opened the topic on how you can improve your marketing campaign by covering important aspects of inbox placement and email deliverability.…
How and Why to Reactivate an Old Subscriber Base
Over time, the “dead souls” (subscribers who do not react to emails) emerge even in the cleanest of bases. They spoil the general statistics and trustworthiness…